David has had a successful career in the private and public sector and is now CEO of The New Zealand Story, an ambitious government-funded organisation marketing New Zealand to the world.
He also acts as a consultant and is a director on several boards, including as Chair of The Icehouse. David is an ex-comedian, TV and radio actor, semi-finalist for New Zealander of the Year, cancer survivor and a published author of the books No.8 Re-wired, No.8 Recharged, A Mild Touch of the Cancer, and Silver Linings.
David founded SOS Business, a hugely successful not-for-profit initiative to help cafes and other small businesses during Covid-19.